Star Parivaar Awards 2010: Star Studded Affair

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MUMBAI, INDIA (GaeaTimes.com)- Hindi entertainment channel Star Plus celebrated ten glorious years in Indian television with the rather extravagant Star Parivaar Awards 2010 which witnessed the presence of all the well known television personalities featuring in the channel. The event which was aired on Sunday night in the channel, turned out to be a gala affair with prominent names of Bollywood such as Shahrukh Khan, Shilpa Shetty and Malaika Arora Khan gracing the occasion. Given the star-studded event, it hardly came as a surprise that the award ceremony received extensive amount of viewership when it was aired last night.

The Star Parivaar Awards 2010 provided the appropriate platform where popular characters from the present and the past serials of Star Plus all came together for the very first time and showcased some of the most scintillating performances of the evening. The viewers were surely kept glued to the television screens as the event provided them the opportunity to catch the channel’s veteran actors as well as actors of the younger breed coming together. One of the high points of the Star Parivaar Awards 2010 turned out to be the unveiling of Star Plus’ brand new logo and tagline ‘Rishte Wahi, Soch Nayi,’ that managed to gather immense attention among its regular viewers.

While talking about the brand new approach that the channel has taken, Star India Pvt. Ltd CEO, Uday Shankar reiterated that the new brand image is expected to play a pivotal role in strengthening the long-term relationship that the channel enjoys with its viewers. The Star Parivaar Awards 2010 was surely the appropriate moment to disclose the revamped look of the channel.