‘The View’ proves yes, it can, with ratings record for summertime Obama visit

By AP
Tuesday, August 3, 2010

President garners big viewing on daytime TV

NEW YORK — President Barack Obama’s visit has set a standard for “The View.”

The Nielsen Co. says the president’s appearance on the show last week drew 6.6 million viewers. That was the biggest audience ever for a show that’s been on the air since 1997.

It was believed to be the first time a sitting president had appeared on a daytime TV talk show.

Even “The View’s” Barbara Walters came in for the show. She’s been recovering from heart surgery and wasn’t expected back until the fall.

Elsewhere in the ratings, Nickelodeon’s “iCarly” reached 7.7 million viewers for a special episode Friday night. There was no telling how many were watching in their pajamas.

Online:

www.nielsenmedia.com

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