After 5 years on KTRS, St. Louis Cardinals returning in 2011 to longtime radio home KMOX-AM

By AP
Thursday, September 2, 2010

Cardinals returning to longtime radio home KMOX

ST. LOUIS — The St. Louis Cardinals plan to reunite next year with their longtime radio partner, the powerful AM station KMOX, after five years on KTRS.

Officials of the Cardinals and the 50,000-watt station announced Wednesday a multiyear agreement in principle for KMOX to resume its role as the team’s flagship station beginning in 2011.

KMOX carried Cardinals games for 51 years, starting in 1954. The station’s signal can be heard at night in more than 40 states.

Since 2006, the Cardinals’ flagship station has been the smaller KTRS-AM, a move many fans saw as a break with history.

Terms of the return to KMOX weren’t disclosed. Cardinals president Bill DeWitt III says KTRS has been “a great partner” but the case for going back to KMOX was “very compelling.”

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