Winslet’s Worth Adds Up
By WENNMonday, November 9, 2009
KATE WINSLET is worth a staggering $96 million (£60 million) to the film industry in her native Britain, according to a new survey.
The Titanic star is the first celebrity to have their worth “audited” by the U.K. Film Council, who used Winslet as a “test case” to determine the monetary value the creative industries contribute to the economy.
Researchers took into account Winslet’s salary, as well as the effect she has on tourism, crediting her with drawing in approximately $55 million (£34.4 million) investment in her British films.
David Steele, the head of research and statistics at the U.K. Film Council, tells Britain’s The Times, “When an actor achieves international prominence, they have a general effect of boosting their country of origin that works its way through television appearances, advertising and celebrity news.”