BIG Cinemas announces Fans Choice Awards
By IANSTuesday, February 1, 2011
NEW DELHI - Here is your chance to choose the best entertainers of 2010 from Hindi, Tamil and Telugu films - BIG Cinemas has announced special awards that will be based on online voting from fans.
It is called Fans Choice Awards 2011 and are solely reliant on voting on the Facebook community of BIG Cinemas India and the US. The fans of the group also stand a chance to win complimentary movie tickets and merchandise after voting.
“We have an active and fast-growing presence of consumers across our online engagement mediums and we see immense opportunity in leveraging their social behaviours and take consumer engagement to the next level,” Anil Arjun, CEO of Reliance MediaWorks, said in a press statement.
Starting Tuesday, fans can vote for their favourites for 10 Hindi film categories and five Tamil and Telugu film categories each, including best actor - male and female, best film and best director among others.
The highest voted entertainers from combined votes in each category for all three languages will be announced March 3 on the BIG Cinemas Facebook fan page.
BIG Cinemas is a subsidiary of the Reliance Anil Dhirubhai Ambani Group (R-ADAG)
